Skyscanner x Pexels ‘Pexelspalooza Giveway’
The brief was to inform and request creative assets and panel of judges for collaboration/sponsorship of the Pexelspalooza Giveaway. The aim was to increase brand awarness for Skyscanner by sponsoring the main award for Pexels photography competition in December.
My role was to art direct and deliver three phases of instagram stories along with marketing assets (email, LinkedIn, Twitter etc). I wrote briefs and collaborated with videographer (Irati Aguirre) and illustrator (Gavin Spence), copywriter (Ellen McCulloch) and Project Manager (James Rose).
After being live for only 4 days we saw 1.19k submissions which was significantly one of the best results amongst other brands taking part.